Saturday, June 17, 2006

Multiple Streams of Income

This report is actually an excerpt
from the best selling book,
"Multiple Streams of Income"
by Robert Allen.

The title of Chapter 11 is:

Network Marketing:
The Ultimate Money Machine

This is some GREAT information on
HOW TO build YOUR business.

Note: I begin quoting from the book here.

Principle 2:
Use the Right Marketing System

By marketing system, I mean HOW
you will attract your customers.

Here is the system that most people
use to get started in traditional
network marketing:

-> Make a list of at least 100 names,
including everyone you know.

-> Call each of them and try to sell
them your product or your opportunity.

What a formula!

It's simple...
It's cheap...
It's duplicable...

But 90% of the people who
follow this system FAIL!


Why?

Because, the odds of finding a truly
qualified customer in ANY average
group of 100 people is VERY low.

Maybe only 1 or 2 percent are
actually seeking your product
or opportunity at this moment...

5 percent if you're lucky.

Zig Ziglar himself couldn't find
more than five good customers in
this group.

Ninety-five people would turn him down.

That's a 95 percent rejection rate.

And he's the BEST SALESPERSON
in the WORLD!

What's going to happen when our
untrained beginner calls this
same list?

Massive rejection followed by failure.

It's not because the product is bad
or the opportunity is not good
or even because the beginner
doesn't know how to sell.

It's BECAUSE the odds of finding
two good customers in ANY LIST
of 100 average people is very low.

But the beginner doesn't KNOW this...

But here's the GOOD NEWS.

Although a beginner feels defeated
with only a 5 percent success rate,
ANY mail-order marketer will tell
you that a 5 percent response rate
is FANTASTIC!

It's the stuff FORTUNE'S are made of.

Mail-order marketers are ECSTATIC with
a 1 or 2 percent response rate!

Here is the FUNDAMENTAL PRINCIPLE
behind ANY successful network
marketing business:

************************************
If you can find just ONE or TWO
customers in every 100 contacts,
you can build a FORTUNE.
************************************

To be successful in network marketing
you need a SYSTEM that...

-> Dramatically lowers the probability
of rejection.

-> Sifts through the 100 people to
AUTOMATICALLY find the five who
are most interested.

-> Get those five prospects to CALL
YOU on the phone and tell you
they're interested.

-> Automatically TRAINS the two
HOTTEST prospects to SELL
THEMSELVES and give you the money.

No rejection:

Only the HOT prospect RESPONDS.

The 9 cold ones don't respond.

Good.

We don't want to talk to them anyway.

Who wants unnecessary rejection?

In other words, we DON'T do SALES.
We do MARKETING.

(End of quoting from the book.)

Does this sound FAMILIAR?

-> This is EXACTLY how our
BUSINESS SYSTEM works.

-> This is EXACTLY what we do.

-> This is how THOUSANDS of people
just like YOU and me make a
REAL LIVING...

This is how I was able to leave my
full-time job in just 5 months.

I can SHOW YOU HOW to do this.

I do it every day.

This is WHAT I do.

I TEACH people JUST LIKE YOU
how to do this.

It ain't rocket science...

IF... IF...

IF, you have the RIGHT BUSINESS SYSTEM.

Get this...

You are ALREADY IN this system...

You are just on the WRONG SIDE
of the CASH REGISTER...

Come on over to MY side of the cash register.

You have NOTHING to lose,
and EVERYTHING to gain.

Got questions?

Call me...

Email me...

I'm here to show you HOW.

Mike Stokes
(225) 218-1469 CST

<><><><><><><><><><>

"If you're treading water,
you're losing ground."

<><><><><><><><><><>

Recommended Reading -

The Little Money Bible
By - Stuart Wilde

<><><><><><><><><><>

No comments: