I just bought Dale Calvert's
new ebook - MLM Today 2008...
It has some very good information in it.
It's just $9.00 and has 100% resale rights.
It's a bargain all by itself.
I highly recommend it.
You can read more about it here:
MLM Today 2008
Mike Stokes
Baton Rouge, LA
Friday, August 31, 2007
Tuesday, August 28, 2007
Follow Up
Sad Business Statistics
- 79% of all leads generated at a trade show aren’t followed up.
- Only 3% of our mail is personal…How do you feel when you
walk out to the mail box and see a personal card addressed
to you? Your clients/prospects are no different.
- Average company loses 50% of its customers every 5 years…
Cost of replacing them can be 6-7 times more expensive.
- 5% increase in customer loyalty will yield 20%-80% to our
bottom line profit…Much wiser to spend money on customer
retention than acquisition.
- For every month that we don’t contact or communicate
with our client, we lose 10% of our influence.
- 82% of all homeowners can’t tell you the name of their
Realtor if they bought their home more than two years ago.
- Just saying thank you to our clients, particularly new clients,
even with only a phone call to do nothing more than saying
thank you, (do not try to sell on this call) will increase your
business by 17%.
- 95% of our customers will purchase from a competitor
on an impulse even if you provide a great service.
Mike Stokes
Baton Rouge, LA
- 79% of all leads generated at a trade show aren’t followed up.
- Only 3% of our mail is personal…How do you feel when you
walk out to the mail box and see a personal card addressed
to you? Your clients/prospects are no different.
- Average company loses 50% of its customers every 5 years…
Cost of replacing them can be 6-7 times more expensive.
- 5% increase in customer loyalty will yield 20%-80% to our
bottom line profit…Much wiser to spend money on customer
retention than acquisition.
- For every month that we don’t contact or communicate
with our client, we lose 10% of our influence.
- 82% of all homeowners can’t tell you the name of their
Realtor if they bought their home more than two years ago.
- Just saying thank you to our clients, particularly new clients,
even with only a phone call to do nothing more than saying
thank you, (do not try to sell on this call) will increase your
business by 17%.
- 95% of our customers will purchase from a competitor
on an impulse even if you provide a great service.
Mike Stokes
Baton Rouge, LA
Tuesday, August 21, 2007
Dead Downlines Don't Lie
Lead With The Product While
Selling "The Dream"
If the product doesn't make sense,
the business won't either.
Your goal is to develop a
culture of "products first".
This will protect your business
and secure your future because
business has a natural rhythm:
Up and down.
So, you need to anchor to the
strength of your product!
This will stabilize your organization even
when you experience rough waters.
In contrast to MLM, take a look at McDonalds...
With McDonalds, every franchise owner can
potentially be successful, and most are.
McDonalds works because
the fundamental business unit,
the single store, makes a profit...
So, the other stores
(as in, your downline)
are profitable too.
Your typical MLM company is
promoting a sales process
that fundamentally loses money!
Let me explain...
(To be continued...Stay tuned.)
Mike Stokes
Baton Rouge, LA
Selling "The Dream"
If the product doesn't make sense,
the business won't either.
Your goal is to develop a
culture of "products first".
This will protect your business
and secure your future because
business has a natural rhythm:
Up and down.
So, you need to anchor to the
strength of your product!
This will stabilize your organization even
when you experience rough waters.
In contrast to MLM, take a look at McDonalds...
With McDonalds, every franchise owner can
potentially be successful, and most are.
McDonalds works because
the fundamental business unit,
the single store, makes a profit...
So, the other stores
(as in, your downline)
are profitable too.
Your typical MLM company is
promoting a sales process
that fundamentally loses money!
Let me explain...
(To be continued...Stay tuned.)
Mike Stokes
Baton Rouge, LA
Monday, August 20, 2007
Why People Buy
People buy because of emotions.
They buy want they want,
not what they need.
They are more influenced
by a fear of loss
than a potential for gain.
They buy solutions,
not features.
Mike Stokes
Baton Rouge, LA
MLM Traffic Formula
They buy want they want,
not what they need.
They are more influenced
by a fear of loss
than a potential for gain.
They buy solutions,
not features.
Mike Stokes
Baton Rouge, LA
MLM Traffic Formula
Memories
When your memories are bigger than your dreams,
you're headed for the grave.
WOW!
That rattled my cage!
How about you?
Do you still have BIG dreams?
Let's work together to fulfill them.
Mike Stokes
Baton Rouge, LA
Friday, August 17, 2007
"Failure"
People may fail many times...
But, they become failures
only when they begin to
blame someone else.
Mike Stokes
Baton Rouge, LA
Traffic Formula Mentor
Thursday, August 16, 2007
Your Year to Do It!
This is Your Year To Do It!
Not to wish it...
Not to hope it...
Not to want it...
Not to think about it...
But to DO IT.
Some-day is To-Day.
-- T.D. Jakes
Mike Stokes
Baton Rouge, LA
MLM Traffic Formula
Not to wish it...
Not to hope it...
Not to want it...
Not to think about it...
But to DO IT.
Some-day is To-Day.
-- T.D. Jakes
Mike Stokes
Baton Rouge, LA
MLM Traffic Formula
Monday, August 13, 2007
You Can Do It!
We must either find a way,
or make one.
--Hannibal, military legend
Mike Stokes
Baton Rouge, LA
Sunday, August 12, 2007
The Good Samaritan
No one would have remembered
the Good Samaritan if he'd only
had good intentions...
He had money as well.
Are YOU a Good Samaritan?
If your sister, brother, daughter,
son, mom or dad called you
today and needed $500...
Would you be able to help them?
If your answer is YES,
God bless you.
If your answer is NO,
call me...
Mike Stokes
Baton Rouge, LA
225.218.1469
the Good Samaritan if he'd only
had good intentions...
He had money as well.
Are YOU a Good Samaritan?
If your sister, brother, daughter,
son, mom or dad called you
today and needed $500...
Would you be able to help them?
If your answer is YES,
God bless you.
If your answer is NO,
call me...
Mike Stokes
Baton Rouge, LA
225.218.1469
Friday, August 10, 2007
Doing What You Love
There's no lack of opportunity to
make a living at what you love.
There's only a lack of resolve
to make it happen.
Doing what you love is the cornerstone
of having abundance in your life.
Mike Stokes
Baton Rouge, LA
make a living at what you love.
There's only a lack of resolve
to make it happen.
Doing what you love is the cornerstone
of having abundance in your life.
Mike Stokes
Baton Rouge, LA
Monday, August 06, 2007
You Only Live Once...
You only live once.
But if you work it right,
once is enough.
Mike Stokes
Baton Rouge, LA
But if you work it right,
once is enough.
Mike Stokes
Baton Rouge, LA
Sunday, August 05, 2007
Matthew 15:14
If the blind lead the blind,
both shall fall in the ditch.
- Matthew 15:14
Wow!
A 2000 year old vision of
a typical network marketing
mis-adventure!
Mike Stokes
Baton Rouge, LA
both shall fall in the ditch.
- Matthew 15:14
Wow!
A 2000 year old vision of
a typical network marketing
mis-adventure!
Mike Stokes
Baton Rouge, LA
Are You Old?
A man is not old until regrets
take the place of dreams.
- John Barrymore, actor
Mike Stokes
Baton Rouge, LA
take the place of dreams.
- John Barrymore, actor
Mike Stokes
Baton Rouge, LA
Saturday, August 04, 2007
If You Find Yourself in a Hole...
If you find yourself in a hole,
the first thing you need to do,
is stop diggin'.
What does this have to do with marketing?
If you've been in a business
for more than 90 days...
And you're not making money,
get out.
Period. End of discussion.
When they talk about a "two to five year plan,"
they're talking about making serious big-time
money in two to five years...
Not about breaking even
or making pocket change.
The definition of insanity is
continuing to do the same thing
and expecting a different result.
Like banging your head
against a wall.
If it don't make dollars,
it don't make sense.
Mike Stokes
Baton Rouge, LA
the first thing you need to do,
is stop diggin'.
What does this have to do with marketing?
If you've been in a business
for more than 90 days...
And you're not making money,
get out.
Period. End of discussion.
When they talk about a "two to five year plan,"
they're talking about making serious big-time
money in two to five years...
Not about breaking even
or making pocket change.
The definition of insanity is
continuing to do the same thing
and expecting a different result.
Like banging your head
against a wall.
If it don't make dollars,
it don't make sense.
Mike Stokes
Baton Rouge, LA
Wednesday, August 01, 2007
Effectiveness vs Efficiency
Effectiveness is doing things that
get you closer to your goal.
Efficiency is performing a given task
(whether important or not) in the
most economical manner possible.
Being efficient without regard to
effectiveness is the default mode
of the universe.
-- from The 4-Hour Workweek
Mike Stokes
Baton Rouge, LA
get you closer to your goal.
Efficiency is performing a given task
(whether important or not) in the
most economical manner possible.
Being efficient without regard to
effectiveness is the default mode
of the universe.
-- from The 4-Hour Workweek
Mike Stokes
Baton Rouge, LA
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